Spiffy’s Once Upon a Farm™
Spiffy’s Once Upon a Farm™ is the perfect natural setting for unlimited play and learning. It’s hosted by lively animated fruit and vegetable characters who take kids through action adventures that get everyone up and moving into sports, games and outdoor events.
A magical world of healthy fun
Spiffy’s Once Upon a Farm™ is this perfect natural backdrop for a multitude of play activities, games, songs, and sports, that children ages 2 to 10 will love.
It’s also a great place to introduce kids to healthy habits of physical fitness, healthy eating and fun – to create positive associations that can last a lifetime.
The Farm is populated by an array of magical playmates. Hosting the zany events is a spirited young grasshopper, named Spiffy whose exuberance and natural energy are an ideal match for any kids.
Who
The Markets
Children aged 2 through 10 as well as their parents / caregivers.
What
Concept
A magical farm world where active play, storytelling, and healthy choices go hand-in-hand.
Why
Our Mission
To introduce children to healthy habits through physical activity, good nutrition, and joyful play, creating early experiences that nurture lifelong wellness.
How it works
Through fast-paced adventures, games, and storytelling, Spiffy’s Once Upon a Farm™ helps kids develop motor skills, stamina, and confidence. Along the way, they also explore:
- The great tastes of healthy foods
- Riddles, jokes, fables, and rhymes
- Counting, math, shapes, and colors
- Creative play and problem-solving
Beyond the farm
The fun doesn’t stop at the farm! Spiffy’s Once Upon a Farm™ comes to life across multiple platforms:
- Television Programming
- Books & Comics
- Computer Games & Videos
- Online Content
- Play Structures
- Children’s Fitness Products
It also offers unique promotional opportunities, allowing partner brands to align with a world synonymous with family health, active play, and happiness.
Meet the characters
Each character has a personality that is recognizable to children. Each specializes in a different form of fun exercise, cycling, running, climbing, basketball, tennis, and baseball. All activities are familiar and accessible to children everywhere, from cities to suburbs to rural communities. The characters engage children’s imagination and empower them to make healthy choices, and to develop healthy habits that can last a lifetime
